Accepting broker applications nationwide

Exclusive Mortgage Leads for Canadian Brokers

Connect with real homebuyers actively comparing mortgage rates. Every lead is exclusive, pre-qualified, and delivered in real-time. Pay per lead β€” no contracts, no minimums.

8,000+

Monthly leads nationwide

14+

Markets covered

100%

Exclusive delivery

ROI Calculator

Estimate your return on LendGuide leads

40 leads/mo
10200
15%
5%30%

Deals Closed / Mo

6

Gross Revenue / Mo

$37K

Lead Investment / Mo

$3K

ROI

+994%

Annual Revenue Projection

$446K

Net After Leads

+$406K/yr

Estimates based on avg Canadian mortgage size by product type. Actual results vary by market and broker.

Why Brokers Choose LendGuide

High-intent borrowers from an organic rate-comparison platform β€” not pay-per-click ads or survey farms.

Exclusive Leads

Every lead is sold to one broker only. No shared or recycled leads β€” you get the full opportunity.

Pre-Qualified Intent

Leads come from borrowers actively comparing mortgage rates β€” high intent, not cold traffic.

Geo-Targeted

Select the provinces and cities you serve. Only pay for leads in your licensed markets.

Pay Per Lead

No monthly minimums, no contracts. Scale up or down based on your capacity and market conditions.

Instant Delivery

Leads delivered in real-time via email and CRM webhook. Contact borrowers while they're actively shopping.

All Product Types

Choose from Purchase, Renewal, Refinance, and HELOC leads. Mix and match to fit your book of business.

Lead Types & Pricing

Final pricing set at onboarding based on market, volume, and lead type.

Most Popular

Purchase

$65–$95

Buyers actively shopping for a mortgage. Highest intent, highest conversion.

Renewal

$35–$55

Homeowners with renewals coming up in 3–6 months. Strong retention opportunity.

Refinance

$50–$75

Homeowners looking to tap equity or lower their rate. Higher avg mortgage balance.

HELOC

$40–$65

Equity-access borrowers β€” renovation, investment, consolidation.

* Per lead. Pricing varies by province, market competitiveness, and monthly volume.

How It Works

Get set up and receiving leads in under 24 hours.

01

Apply & Get Verified

Submit your broker application. We verify your license and match you to your target markets within 1 business day.

02

Set Your Preferences

Choose your provinces, cities, lead types, and daily volume cap. You control exactly what you receive.

03

Receive Leads in Real-Time

When a borrower in your market matches your criteria, you're notified instantly via email β€” name, contact, loan details.

04

Close & Scale

Track your ROI, adjust volume as needed. High performers get priority matching and preferred pricing.

Frequently Asked Questions

How are LendGuide leads different from other lead providers?

LendGuide leads come from Canadian homebuyers already comparing mortgage rates on our platform β€” they are not cold or surveyed traffic. Every lead is exclusive (sold once), delivered in real-time, and comes with full contact details plus loan specifics.

Do I need to be licensed in a specific province?

Yes. All broker partners must hold a valid provincial mortgage broker/agent license in the provinces where they receive leads. We verify licenses during onboarding and on an ongoing basis.

Is there a minimum monthly commitment?

No. LendGuide operates on a pure pay-per-lead model. You can set a daily cap as low as 1 lead and pause at any time. There are no contracts or minimums.

What information is included with each lead?

Each lead includes: full name, email, phone number, province/city, loan purpose (purchase/renewal/refinance/HELOC), estimated home value, and the rate type they were comparing when they submitted.

How quickly are leads delivered?

Leads are delivered via email within seconds of a borrower submitting. We also support webhook delivery for CRM integration (Salesforce, HubSpot, Pipedrive, etc.).

What is the average close rate on LendGuide leads?

Close rates vary by broker, market, and follow-up speed. Brokers who contact leads within 5 minutes report 18–25% close rates. National average across our network is approximately 14–17%.

Apply for Lead Access

Licensed mortgage brokers and firms only. We review all applications within 1 business day.

Licensed mortgage brokers and firms only. All applications reviewed within 1 business day.